Ten Thousand Words
February 7, 2012 § 9 Comments
A picture speaks a thousand words. There are ten pictures here, taken from my notebooks over the last year or two, each representing an important insight for me, mostly in a business context. See if you can match the pictures with the ten definitions below…
Think global, act local. ”Glocal”, the word is, working with lots of people in different countries, making resources with them that suit local needs, and selling through local teachers and business owners.
If you say three things, you say nothing. What’s your core message? You can’t have two priorities.
Some people take up new ideas. They get it, and take the lead. The vast majority of people on the bell-curve look to what others are doing, and follow the crowd. The gulf between these two mentalities is wide. Take note of the feedback from the early adopters, and act on it to make it accessible to the rest.
A book, the Divine Secrets of the Ya Ya sisterhood became a word-of-mouth sensation because the book spoke to the (mainly) female readers, who spoke to each other. People build relationships with each other, a network of support and love. Design a business that allows and encourages this.
Key Performance Indicators. Business terminology really, but for all of us, information is king.
When the goal is fuzzy and a long way away, and the external environment can change, you need to be flexible, have a strategy where you continually strengthen your position. Like in chess.
On the journey, when you make things, products or services maybe, to you these may be just important milestones, things you note as you pass by, keeping your head down. But hang on. To the outside world, these can be worthwhile products in their own right.
That’s a good idea! But don’t stop there. Think. Is it the best? This idea is a way of doing what? What are you trying to achieve? Looking rather like a mind map, you can make a concept fan, where you continually jump back and forth between ideas and concepts.
Do one thing well. Don’t try and do everything. You’ll end up being a jack of all trades, master of none. Take what you’ve got, and make it brilliant. Don’t smother the good idea in blanket of excess. Maximum magic, that’s what you’re after.
The environment always changes. The only constant is constant change. Successful animals, and businesses, are those that evolve to suit the new landscape.
Do you have any wise words you’d like to share? Or pictures that represent them?